OpenSpan is a Finalist for the
2013 Red Herring Top 100 North America Award

ATLANTA - May 7, 2013 - OpenSpan, Inc., a provider of innovative worker optimization, activity management and automation solutions, announced, following an earlier announcement today by Red Herring, it has been selected as a finalist for Red Herring's Top 100 North America award, a prestigious list honoring the year’s most promising private technology ventures from the North American business region.

Red Herring has been selecting the most exciting and promising start-ups and "scale ups" since 1995. Finalists are still evaluated individually from a large pool of hundreds of candidates based across North America. Twenty major criteria underlie the scoring and process. They include, among others: the candidate company's addressable market size, its IP and patents, its financing, the proof of concept, trailing revenues and management's expertise. Each company goes through an individual interview after filling out a thorough submission, complemented by a due diligence. The list of finalists often includes the best performing and prominent companies of that year.

This unique assessment of potential is complemented by a review of the company’s actual track record and standing, which allows Red Herring to see past the “buzz” and make the list a valuable instrument for discovering and advocating the greatest business opportunities in the industry.

2013 will be remembered as a special vintage. "The finalists list confirms the excellent choices made by entrepreneurs and VCs and the start-ups' solid roots in corporate America, embracing their innovations. By all metrics, it emphasizes the United States’ entrepreneurial excellence," said Alex Vieux, publisher and CEO of Red Herring.

OpenSpan solutions drive contact center and back office performance, operational efficiency and revenue generation by automating processes and workflows, aggregating key customer data from disparate applications and delivering real-time customer intelligence that enable a world-class customer experience. OpenSpan delivers desktop automation that improves worker efficiency and effectiveness, and desktop analytics that provide actionable performance insight about people and technologies. Deployed on over 300,000 desktops across the globe and in over 21 countries, OpenSpan’s solutions impact more than one billion customer transactions each year.

“OpenSpan is very proud to have been selected a finalist for Red Herring’s Top 100 North America award. This award confirms the broad impact OpenSpan solutions have on all aspects of a company’s operations, including customer satisfaction, revenue, cost and compliance,” said Eric Musser, CEO of OpenSpan. “Delivering desktop automation solutions that streamline how workers engage with customers and process transactions, and analyzing performance related to how workers interact with technology and processes, OpenSpan customers have realized up to a 19 percent improvement in efficiency in the contact center and 29 percent in the back office.”

Finalist selections for the 2013 edition of the Red Herring 100 North America award are based upon technological innovation, management strength, market size, investor record, customer acquisition and financial health. During the several months leading up to the announcement, hundreds of companies in the fields of security, Web 2.0, software, hardware, life sciences, cloud, mobile and others completed their submissions to qualify for the award.

Finalists are asked to present their winning strategies at the Red Herring North America Forum in Monterey, Calif., May 21 to 23, 2013. The Top 100 winners will be announced at a special awards ceremony the evening of May 23 at the event.

Please follow the Red Herring conference at https://twitter.com/digitalherring.

About OpenSpan
OpenSpan is a provider of desktop automation and desktop analytics solutions that improve performance, drive revenue and increase efficiencies in contact center, back office and retail storefront environments. Desktop automation enables companies to deliver a Better Way to Work for its employees by streamlining workflows between disparate systems, and simplifies the workflow for agents interacting with customers. Desktop analytics deliver a Better Way to Manage, providing actionable, real-time activity and performance insight used to make informed decisions about people and technologies. OpenSpan solutions are deployed on more than 300,000 desktops across the world, and are optimizing billions of transactions in the banking and financial services, insurance, telecommunications, retail and technology industries. For more information, visit www.openspan.com.

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